Data Privacy in Marketing – Digital Communication in the Post-cookie Era

Speaker
Foto Marcel Sprecher (Principal Consultant @ Webrepublic AG)

Marcel Sprecher

Principal Consultant

Date
20. September 2022 -
11. October 2022
Topic
Data Privacy in Marketing
Organizer
Logo Hyper Island
Content

The impending end of third-party cookies heightens the tension between data privacy and the fundamental promise of digital marketing: In the online course "Data Privacy in Marketing", the affected advertising measures are discussed and solutions are worked on, so that the customers can be reached with the right message even in a data-protected world.