03-20-2019

Webrepublic becomes first Swiss GMP Reseller

Foto Aline Spescha @ Webrepublic AG)

Aline Spescha

The Zurich digital marketing agency Webrepublic received the Google Analytics 360 certificate and became the first Swiss reseller of the entire Google Marketing Platform (GMP).

As an authorized reseller, strict requirements must be met: Only companies that offer professional digital analytics solutions, data analysis, website testing and optimization can become certified Google Analytics 360 Resellers and thus gain access to the entire platform. Google Analytics 360 is particularly interesting for medium-sized and large companies and helps to achieve high efficiency gains in the delivery of digital campaigns. Webrepublic can now carry out even more efficient data analyses, especially for customers with a heavily frequented website. An upgrade from Google Analytics to Google Analytics 360 can be implemented seamlessly and is recommended by Webrepublic.

WEBREPUBLIC CONVINCES WITH STRONG TEAM-SETUP

Webrepublic offers all the necessary services from a single source, as individual services or integrated solutions. The seven-person Webrepublic analytics team implements modern analytics infrastructures that make it possible to analyze the behavior of different target groups across all relevant touchpoints. This ensures optimal integration of all digital campaigns into the customer and advertising ecosystem.

«We are delighted to be the first Swiss agency to offer and implement the entire product directly on the market. We can now offer our customers a fully integrated solution that enables in-depth analysis and offers everything from media purchasing to impact measurement from a single source.»

Tom Hanan

Founder / Managing Director, Webrepublic AG

  • About Google Analytics 360
    Google Analytics 360 is part of the Google Marketing Platform, which brings together Google Enterprise advertising and marketing products to help marketers plan, buy, measure, and optimize digital media and customer satisfaction. Learn more about Google Analytics 360.