05-27-2021

Webinar: The Power of UX – Practical Tips for Google's Core Web Vitals Update

The user experience (UX) ultimately determines the long-term success of a website. With the algorithm update of Core Web Vitals, which Google is rolling out from June to August, users are moving even more into focus. Specifically, this means that UX will have an increasing and, for the first time, direct impact on a website's ranking.

In this webinar, experts from Google and Webrepublic will show you how to best prepare for the update.

Agenda

  • Why are Google's Core Web Vitals so relevant?
    (Susanne Thompson, Google)
  • Practical tips on how to prepare for Google Core Web Vitals 2021.
    (Dafina Abazi and Martin Stadelmann, Webrepublic)
  • How do the Core Web Vitals combine UX and SEO?
    (Dafina Abazi and Martin Stadelmann, Webrepublic)
  • Q&A with all participants

The webinar is free of charge and will be conducted in English.

Date: Thursday, May 27, 11AM-12PM
Register for the webinar here

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We're looking forward to hearing from you via email to communications@webrepublic.com!

SPEAKERS

Susanne Thompson
Mobile Growth Lead, Central Europe at Google

Susanne has been with Google for three years and leads the Better Web & Apps Ecosystem initiative in Central Europe, which focuses on transformative improvement of customer experience (CX) and conversion rates dependent on it - in browser-based web and also in native apps.

Dafina Abazi 
Team Manager UX, Webrepublic

Dafina supports SEO and UX clients in optimizing the customer journey on their website - from the idea to the research to the final product. Their vision: We not only want to create dazzling digital products, but also analyze and evaluate the data and document and visualize the results.

Portrait Martin Stadelmann

Martin Stadelmann 
Team Manager SEO, Webrepublic

With his knowledge in search engine optimization and user experience, Martin's goal is to increasingly combine the two disciplines UX and SEO. This is the only way to benefit from the synergies and to make the most of website optimization.

Director Performance Marketing Adrian Wenzl

Adrian Wenzl 
Director Performance Marketing, Webrepublic

Adrian is responsible for SEA, SEO and e-commerce and is convinced that UX is a central component of holistic performance marketing. His motto: Improve the end-user experience while using the marketing budget efficiently and sustainably.