Proud, euphoric, and grateful – this describes the mood of Webrepublic shortly after the Best of Swiss Web Award. Our projects with CSS Insurance and frankly received multiple awards in different categories. Here’s a brief summary of yesterday's award night.
FALL CAMPAIGN FOR CSS INSURANCE
In the innovation-driven, personalized, dynamic, and AI-optimized performance campaign, we fused creativity with state-of-the-art technology. Together with Notch – Member of Publicis, we considered the latest technical and creative possibilities and orchestrated the campaign across all relevant touch points for CSS Insurance. This blend is well received: "CSS proves that with outstanding creations and intelligent use of technology and data, it is possible to deliver top performance over several years. The campaign sets the benchmark in the field of performance-oriented campaigns. Success in the market is the reward for this achievement," said the BoSW jury, explaining the gold award in the Performance-driven Campaigns category.
In the categories Digital Campaigns and Innovation, we went home with silver and bronze, respectively. It was just not enough for the final crowning of the king in the category Master of Swiss Web. We are happy to be the runner up and congratulate CSS Insurance for winning with their website relaunch.
The teams from Webrepublic and CSS Insurance are delighted to have won the golden buoy in the Performance-driven Campaigns category.
FRANKLY – YOUR PILLAR 3A APP
For Zürcher Kantonalbank, we implemented the digital strategy and online marketing around frankly – your pillar 3a app. The broad digital-first project follows a multi-year strategy. The campaign goals set for 2020 were all achieved or exceeded.
For frankly, the joint project with Jung von Matt Limmat and The House Agency, we won bronze in the Performance-driven Campaigns category and also silver in the Digital Campaigns category. The cherry on top: frankly won the Goldbach Audience Award. That people like it makes us even more happy.
The teams of Webrepublic and frankly proudly accept the Goldbach Audience Award. (Source: Netzmedien)