Microsoft’s search engine Bing has a worldwide market share of 10% and processes around 11 billion search queries a month. A look at the English-speaking market shows that the market share is as high as 22% in the UK and 35% in the USA. The search engine is also on the rise in Switzerland, with a market share of 12%. The Microsoft Audience Network (MSAN) can also reach hundreds of millions of unique monthly users in the United States alone with display ads on premium websites such as MSN, Microsoft Outlook and Microsoft Edge and can generating additional reach. By advertisements in the Microsoft Search and Audience Network, you can reach a steadily increasing user base and boost the visibility of your products and services. The spread of Windows in the professional world also makes advertising on Microsoft Advertising a particularly attractive option for B2B advertisers. By using a variety of advertising methods, including text, shopping and display ads, you can exploit your hitherto untapped potential and increase the reach of your online marketing activities.
- Consulting – We offer tailored consulting for your Microsoft Advertising search engine strategy in order to maximize your business success.
- Creation & optimization – We handle the creation of your ads and the optimization of your campaigns, always keeping your campaign goals in mind.
- Tracking – We advise you on implementing tailored tracking solutions to measure the impact of your Microsoft Advertising campaigns in terms of your targets.
- Reports and analysis – We produce regular reports summarizing the progress of your Microsoft Advertising campaigns and where there is potential for optimization.